The True Purpose of a Business Website

The True Purpose of a Business Website

Having a website these days is almost an after-thought; simply an affirmation of a businesses’ legitimacy. But a well-designed website? Simply put, it brings your business more…business.

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Terri Holley, Social Media Strategist

Terri Holley, Social Media Strategist

“Creativity, relevancy, and personality rule in the social media space. Businesses that leverage their authentic voice will not only set themselves part, they will be viewed as a breath of fresh air to consumers who are becoming numb to traditional marketing.”

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Getting to Yes

Getting to Yes

I’ve recently read Getting to Yes by Roger Fisher. It turns out to be as good as expected, which is fantastic, since expectations were suitably high. Read the entire article to learn what I thought of it.

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The Critical First Step to Designing a Website

The Critical First Step to Designing a Website

The first step in creating a website can ultimately drive your company more business. Learn the one question you need to ask before you begin the designing process.

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Contrast as a Critical Component to Design

Contrast as a Critical Component to Design

I’ve been doing some thinking lately about the value of contrast, primarily about how it is an important tool in design, development, or marketing a new product. Contrast adds interest, so contrast is common in things to which we find ourselves drawn. Read the entire article and see what you think.

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